In the 15 years that I’ve been running a small company, I have survived several malware attacks. The only thing that kept me in business was a reliable backup of my data.

When it comes to my data (if not my pants), I’m a belt and suspenders kind of person: In addition to periodically copying my two key work folders onto an external hard drive, my system automatically backs up my computer’s contents to an encrypted cloud-based backup service at 1 o’clock every morning.

If I’m attacked or my main computer goes south, I won’t lose my company’s 40.9GB of data, even if some catastrophe destroys both the computer and the external hard drive. More than once, I have used the backups to save my digital bacon by retrieving a deleted file, and the online backup has the added convenience of letting me use just about any connected device to access a document and show it to a client during a remote meeting.

I’m not alone in recognizing the benefits of online backup. Phil Goodwin, research director of IDC’s Storage Systems and Software group, says, “Many small business owners use consumer backup services to protect their company’s data. It’s good protection at a good price, with no hardware required, and has the ability to share saved files wherever you go.”

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