Hive bills itself as “the UK’s leading smart home brand,” and last summer its products arrived on U.S. shores. Its initial offering here consists of three Hive smart home packs. The top-of-the-line Hive Welcome Home pack reviewed here is an “everything you need” kit that will give you a jump start on just about every facet of your budding smart home except one: security.

It’s priced at $349.99 if you purchase it outright, or you can spread the payments over 24 months ($14.58 per month). In either case, ongoing service and maintenance are complimentary.

The kit includes the Hive Hub (the nervous system of the whole affair), two white-tunable smart bulbs, a motion sensor, a window/door sensor, a smart outlet, and a smart thermostat. You can add additional smart devices on an a la carte basis, ranging from $30 for an extra white-tunable smart bulb, $45 for an additional outlet, and $180 for a second thermostat. Color-tunable bulbs ($50) and a security camera ($150) are also available, but neither is part of the Welcome Home pack.

Hive smart home hub and motion sensor Christopher Null / IDG

The low-profile Hive Hub with Hive’s motion sensor.

This is a slight shift from Hive’s original business model, which was to offer its gear as a service for a monthly fee. Consumers didn’t respond to that, so the subscription service was dropped in favor of a more traditional ownership model. The company’s original plans didn’t include security coverage, and that’s still the case. They don’t offer sirens, smoke detectors, leak detectors, video doorbells, or professional monitoring even as an option.

I installed and tested all the components of the Welcome Home pack except the thermostat, which wasn’t compatible with my HVAC system. Operationally, Hive’s system is similar to that of SmartThings or any number of other smart home systems. A handsome little box, the size of a couple of slices of bread, form the Hive Hub. Plug it into your router via ethernet (no wireless option here), install the Hive app to configure it to work with your Wi-Fi network, and you’re off.

Adding devices to many systems like this can be a frustrating process of scanning codes, punching buttons, and hoping for the best. Hive’s system for adding new devices (these all use ZigBee tech) is incredibly simple, though it can be slow. Simply plug in a device (or activate its batteries) and select Install Device within the app. There are no hardware buttons to press, nothing to scan. You just wait for the app to search your house and locate the device. While this can take a fair bit of time (a minute is typical, seven minutes was the maximum in my testing), once the device is discovered, the process is totally complete. Hive suggests adding devices one at a time, so plan for at least an hour for setup for even a basic configuration.

Hive active plugHive

Hive’s smart plugs are tall enough to prevent you from using two in the same outlet.

For the most part, Hive’s add-on products are svelte and well-designed. The motion sensor and door/window sensors are about the size of a pack of chewing gum, with rounded edges and a thoughtful, modern appearance. Door and motion sensors are designed to adhere to walls with included sticky tape. The smart outlets are less engaging. They borrow the same overall design, but they’re on the large side, with a vertical design that ensures you can’t use two in a single receptacle. Hive’s white-tunable bulbs have a standard Edison style design and size, and they fit perfectly well in any type of fixture.

Living in the Hive

Hive home app Hive

The Hive motion sensor is arguably its best feature, including this incredibly helpful status screen.

Hive’s central nervous system is found in the aptly designed home screen of its app, a honeycomb spray of icons, each of which corresponds to a device connected to the platform. This provides an at-a-glance look at what’s turned on or off, but it’s limited in that it doesn’t show, for example, whether a light bulb is dimmed and to what level. To get there, you must tap the icon for that device, after which you can set specific parameters (like dimming) or set a schedule for turning the device on or off.

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