If you own a Switch, you’ve likely been in the situation where you’re browsing the sales section of the eShop and end up buying a game because of its insanely low price. For certain developers and publishers, sales are the best way to stay relevant on Nintendo’s hybrid platform. Due to the limited browsing options available on this marketplace, a lot of games have a tendency to go missing after the initial launch period.
In an interview with Kotaku, the creator of the Metroid-style rogue-lite A Robot Named Fight explained how his publisher Hitcents insisted he lower his game’s price from $12.99 USD all the way down to $1.99 USD as a way to counter this. The response from eShop users was supposedly night and day:
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